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Local bands read: Sound Around launches today!

In case the Cheerwine flavored Krispey Kreme donut didn’t quite do it for you, the next best product launch this week has to be iPhone app Sound Around, which hit the market today.  Sound Around is a brand new iPhone app aimed at local and national artists and made by co-founders and brothers Scott and Steven Klein of NC State cred right here in the Triangle.

Sound Around is an easy-to-use app creator for bands that lets musicians and groups create customizable apps which their fans can download for free.  Twitter updates, push notifications, concert calendars, music streaming, and more are right at everyone’s fingertips.  For more information, check out this short video below:

Sound Around – Launch from Sound Around on Vimeo.

Local artists River City Ransom, I Was Totally Destroying It, Valient Thorr, Rome Is Dead, and American Aquarium have been doing test trials on the app for a couple of months now, and The Separate are set to release it’s Sound Around app this evening.  Ben Pritchett of RCR had this to say about their experience so far:

“The Sound Around app is an exceptional service. After talking with the Sound Around creators, I could tell they were all about getting the maximum amount of content to their customers. And they’ve done a great job of providing my band the tools to put as much content out to our fans as we want. Content is available instantaneously after uploading, giving Sound Around an “organic” feeling. The Sound Around app is extremely intuitive to use, so it only took minutes before a good amount of our band’s content was available. And even with being this intuitive, it still manages to create a level of customization so I feel my band’s app is different from any other band’s app that will be found on the App Store.”

Scott and Steve are both coming on the Local Beat this Friday, July 2 at 6pm to chat about the new application.  Be on the listen and you could win a free three-month trial!  Screenshots below:

Unfortunately there is currently not an Android version of the app but that is planned for a release in a couple months.